With its “Héritage” collection, Louis Erard has opened up limitless, if not infinite, opportunities for encounters. Like a timeless treasure, it spans the years with a discretion only matched by its reassuring character. And its design is uncompromising, proudly displaying its capacity to defy the future.
Here is a collection with a truly exceptional quality/price ratio. And customers are never wrong about that! Launched very discreetly in 2003, it has become a Louis Erard bestseller. Such success can be clearly attributed to the unpretentious discretion of its design, its technical reliability and its aesthetic balance.
True to character, the brand never deviates from its quest for perfection. So, this year, it has brought a few tangible improvements to the collection. Careful not to change the nature of the models, Louis Erard has further improved daytime and night-time legibility by reinforcing the hour-markers and opting for hands with superluminova. The round case, classic but extremely popular, has been slightly rejuvenated.

The “Héritage” collection comes in three versions: Chronograph, Date, and Day-Date. Three coloured dials - black, silvered or bronze – are available for each model, a larger choice than in the past. One further improvement: the watches can now be fitted with a leather strap or a steel bracelet.
The Chronograph model, a perfect balance of performance and elegance, has three counters at 6, 9 and 12 o’clock, which give it a sporty-chic character. The Date and Day-Date timepieces are distinguished by the delicate and judicious positioning of the windows: at 3 o’clock for the date on the first; at 6 and 12 o’clock respectively for the date and day of the week on the second.
With its Chronograph, Day and Day-Date, the “Héritage” collection perfectly conveys the idea that the world of luxury watchmaking is accessible through simplicity, unpretentious refinement and quality, and at reasonable prices.
A Louis Erard idea, naturally…

These watches are on sale HERE